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I received an email from someone in Nigeria yesterday informing me that a long-lost relative had left me a sizeable inheritance. I didn’t even read it before I erased it. In the grocery store parking lot last week, a man approached me and said he had my favorite brand of perfume for just $20. I […]

How Do I Know If My Audience Likes My Story?

How can I tell whether my story is making an impact on my audience?I tried a brand-new story, but I’m not sure if they appreciated it.Is there a tale I could be telling that would be more effective?When I help businesspeople improve their presentation skills, I frequently hear and ask myself all of these things. […]

How To Be a Good Public Speaker

For people who must speak in their profession, not as a profession. In my line of work, I’ve had occasions to stand up and talk, but I’m petrified to death.I wish I was more comfortable speaking in public.How can I get over my anxiety?What should I do with my hands?I feel like I sound foolish […]

Storytelling Tips for Data-Driven Presenters

Where the Business of Persuasion Meets the Art of StorytellingI have dedicated my life to practicing, learning, and passing on the craft of strategic storytelling to those who wish to employ it as a tool to affect and persuade others. I think of myself as an artist first, exploring words like musical notes and never […]

Are Your Campus Tour Guides Leaving Money On The Table?

Are you letting these opportunities come and go?Many of my friends who are parents and have chosen the higher education for their children were surveyed. I was surprised by how many of them claimed that visiting the school was frequently the determining factor when I asked them how much the college tour influenced their decision. […]

Afraid Your Speech Topic Won’t Sell?

That subject has already received too much attention.That doesn’t interest corporate.Your writing is too light and airy.Your message is not what businesses want.Today, I was speaking with a speaker about her brand and message. Years of experience, carefully designed and reliable content, a passion for her subject—and she was ready to blow it all away. […]

Three Reasons Your Story Sucks

…and one way to fix it Facts tell, but stories sell. If you’re not sure if your story is any good, you’re probably right.  That’s the bad news. The good news is that it’s easy to fix. Three reasons why your story sucks: It’s too long It’s too boring It’s irrelevant So if you want […]

How To Get Work As A Funny Motivational Speaker

Are you the kind of speaker who just wants to make people laugh and feel good? Then here’s some advice. You will hear a lot of people in this business tell you not to call yourself a motivational speaker – that selling funny is hard – that it’s a much smaller lane – that it’s […]

Why a Good Storytelling Isn’t Always Enough to Win the Business

Story-driven influence has more impact. But it’s not always the best story that wins. Good Storytelling versus Good Story Selling Last night we were having dinner with friends and the woman across from me was raving about her travel agent. She told story after story about how this agent helped them out and saved them […]

Your Vendor Pitch: Three Reasons Why Nobody Is Listening To It

Are your presentations putting people to sleep? As a motivational keynote speaker, I have listened to many vendor and sponsor pitches over the years and I have yet to see anyone do it really well. They get just a few minutes to generate enough interest to send those attendees to their booth to hear more.  […]